About Us

With over 50 years of combined experience, SoFHA Marketing Team brings a wealth of experience and knowledge to help your clinic achieve its goals and have success. Our team members have worked in corporate, agency, healthcare, and clinic environments–learning the in’s and out’s of marketing and what it takes to service clients who have communication and design needs. We specialize in traditional and digital advertising, social media management, and a whole lot more!

Let the Marketing Team help you navigate the marketplace with strategy and plan development–for your next successful marketing campaign!

Meet Our Team

Catherine Heath, Director of Marketing and Communications

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat

Becky Lilly, Marketing Manager

Becky’s past marketing experience as well as her years in clinic management bring a unique perspective to the Marketing Team. Her understanding of clinic operations and advertising helps her promote our clinics and health services to our patients and the community. In addition to her daily marketing responsibilities, she also serves as a patient advocate in our Office of Patient Experience and as the coordinator of our Patient Family Advisory Councils.

Dwight Carter, Digital Marketing Specialist

Dwight brings a great deal of experience from past positions, including web developer, web and media designer, project manager,  and interactive designer. He enjoys the daily challenges that marketing poses and loves creating solutions for design and communication problems.

Adam Hoover, Graphic Design Specialist

As the newest addition to the SoFHA Marketing Group, Adam adds over a decade of Digital Media experience to our team. His background is diverse, including advertising, brand development, and more than seven previous years of marketing for Healthcare. Adam can confidently tackle almost any project that the client requires, from a simple newspaper ad to complete video production.


Our Capabilities

Advertising & Promotion



Digital Advertising


Graphic Design

Internet Marketing Strategy

Lead Generation

Marketing Strategy & Plan Development

Media Planning & Buying

Patient Experience

Photography & Video

Promotional Items

Public Relations

Reputation Management

Search Engine Marketing & Optimization

Social Media Management & Advertising

Website Design & Development

Ready to get started on your next marketing campaign or project?
SoFHA Marketing is here to help you.

For more information contact:

Catherine Heath, Director of Marketing and Communications

Phone: (423) 794-5646


Do you want to become a SoFHA patient?


To protect your privacy, please do not communicate personal health information via email.
We will respond to your messages Monday – Friday between 8:00 am and 5:00 pm.